According to Dailian’s report, the company’s heated tobacco brand Glo™ will launch an upgraded HYPER series of dedicated heated tobacco cartridges called neo™ Boost.
The StickSeal™ technology remains unchanged.
The company stated that the focus of this upgrade is to enhance the refreshing and cooling sensations, thereby improving the overall user experience.
The company stated that the upgraded version of the product features a more refreshing and lighter formulation compared to the existing product. After breaking open the refreshing flavor capsules, the cool sensation persists from the first sip to the last.
The British American Tobacco Korea Company stated that the upgraded StickSeal™ technology, which was completed last year, is now being applied to the neo™ Boost product.
This technology can prevent tobacco leaves from remaining inside the glo HYPER device.
The company stated that this design enables users to manage the equipment more cleanly and hygienically without the need to use additional cleaning tools, thereby enhancing the convenience of use.
The Glo HYPER series of dedicated heated tobacco cartridges come in a total of 10 varieties.
The company states that the Glo HYPER series dedicated heated tobacco cartridges, neo version, currently consists of 10 products. Besides the Boost upgraded version, it also includes Fresco with a refreshing sensation, Purple Boost and Shine Boost with a combination of sweet and refreshing flavors, Island Click, Blush Click, Bora Bora Click, Sunkiss Click with a tangy-sweet flavor, as well as Tobacco Switch and Dark Tobacco emphasizing the tobacco flavor.