Loyalty rewards. What is it? If you played at least in a couple of online casinos for real money, you probably came across such terms, as well as similar concepts, such as “loyalty program”, “VIP program”, “VIP club”. Most often, players understand the meaning of these phrases, but do not really seek to get acquainted with them, but you really should do it…

So, all these programs and clubs are created by online casinos with no deposit bonus as part of their marketing strategy and plan to further encourage players. Unlike bonuses, promotions and tournaments, online casino players bypass the VIP sections because they think that receiving the rewards listed in them involves spending large sums of money, but this is not always the case.


Most often, loyalty programs of different online gambling websites are a kind of ladder and depend on the level earned by the player. The levels depend on how much a player has deposited into his game account, played in games, won and lost. In general, the ladder-type loyalty program in one way or another depends on money you’ve spent or won. Levels can be assigned by the online casino – by its special employees, studying user accounts and their game behavior, or can be achieved automatically when a player receives a certain number of points.

Points are issued to the player depending on the amounts deposited on the site or games played. This is what unites most loyalty programs.


The idea of ​​such programs and clubs is to reward those who play often. As gifts you can get:

  • No deposit bonuses, free spins.
  • Increase the percentage of cashback. For example, if at the initial level, the weekly cashback is 5%, an increase in the level can improve your cashback to 10% and even 20%.
  • Increase the limits for withdrawing funds from the game account per day/week/month.

These gifts can be considered standard, but sometimes the casino teams invent and something more interesting. For example, players can give individual bonuses depending on their preferences (free spins on their favorite game or deposit bonus), surprise bonuses (what you will receive is unknown until you reach the desired level). In addition, at the highest levels of the club hierarchy, some casinos give out personal managers to players. It is like your own support agent, to whom you can contact in person and be sure of quick help, as he will deal only with your questions and wishes.


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