Technological advancements have transformed human life dramatically. The sports industry has noticed tech innovations and is adapting ways of using them to influence the industry. For example, sports fans can enjoy enhanced televised graphics, data analytics, scores, and engagement. It has also offered those who bet on online betting platforms like Betway more accessibility. On the other hand, sports teams use technology to check player performance and injury prevention.
So what’s sports Technology? These are different types of technology, including wearables used to measure player movement, heart rate, pressure sensors, and speed monitors. They also include those used in fields to measure goals and penalties.
The most prevalent sports technologies include:
- Virtual imaging
- Data tracking
- Equipment development
- Goal-line technology
- Video Assistant Referee
- Digital fan engagement
- Instant replay
How are these technologies changing sports?
Improved Refereeing Decisions
There are several factors that referees consider before announcing their decisions. Their decisions are usually critical as they might affect a game’s outcome. One popular technology that is loved and hated in equal measure is the Video Assistant Referee, popularly referred to as VAR.
The technology uses various cameras strategically placed around the field to provide referees with real-time feedback. In football, VAR has boosted the number of accurate match decisions from 82% to 94%. In Cricket, the third umpire uses technologies like hawk-eye, ultra edge, and hotspot, which make up the Decision Review System (DRS). The DRS allows team captains to contest on-field decisions by asking the third umpire to review.
Fitness And Nutrition
Sports teams worldwide have integrated wearable devices into their training schedules to enhance team performance. Wearable technology has also helped to reduce athlete injuries. The fitness teams analyze data from the wearable devices to monitor player fatigue which helps to reduce injury. Studies have revealed that teams using wearable technologies have reduced player injuries by up to 88%.
On the other hand, nutrition plays a key role in player fitness. Players use devices like bodyguard to monitor and meet their daily calorie needs. The devices use data from multiple sensors to compute the total calories consumed and recommend dietary improvements.
Improved Fan Engagement
Technological innovations have also helped to improve fan engagement before, during, and after matches. For example, eSports allow fans to simulate their favorite sports making their experience more immersive.
Additionally, the availability of sports betting sites such as Betway also improves fan engagement. For instance, through live betting, fans follow match events more keenly, making their experience more engaging.
You can also not ignore the power of social media. In the past, fans from far-flung countries had no chance to interact with their favorite athletes. However, you can easily interact with your sports idol thanks to social media. For example, if you are a Lionel Messi fan, you can follow him on social media platforms like Facebook and Instagram. You can send them a message, and if you are lucky, they will respond.
Technological innovations have improved modern sports. These innovations give team managers, athletes, and fans a better sporting experience. Sports technology experts claim we should expect more in the future. That’s excellent news for all involved, right?