In recent years, the epidemic has changed people’s living and consumption habits. More time spent indoors has led to the emergence of various interior decoration styles, with a preference for comfortable and simple living spaces. One popular trend since 2021 is the “mushroom lights,” which have gained popularity on social media platforms, especially among young users. A TikTok video showcasing a Handmade mushroom lamp by a blogger named @karawalkerdesigns recently went viral, attracting the attention of many users. These mushroom lamps, equipped with adjustable brightness and color features, have been trendy among young people overseas and have gained popularity on social media platforms.
The blogger shared a video demonstrating the glow effect of the mushroom lamps, leaving a profound impression on the audience. The lamp was crafted by making a mold to replicate the mushroom stem and inserting a power supply wire connected to a light bulb socket at the top. The design also included drawing props on the bottom of the mushroom cap to enhance the lighting effect and create a natural look.
The popularity of the video led to users expressing their admiration for the Handmade Mushroom Lamp in the comments. Some users mentioned how they found inspiration for decorating their gardens reminiscent of scenes from “Alice in Wonderland.” Others expressed their fondness for the product, describing it as a “mushroom addiction” and ideal for hosting forest-themed parties at night. Several users also inquired about purchasing the lamp.
The blogger, known for their handmade creations, has gained high exposure through Google searches, indicating a growing interest in the mushroom lamp. The website now offers mushroom lamps in various colors and sizes, priced at $449.99. The enthusiasm shown by TikTok users has resulted in a significant number of orders despite the slightly higher price.
Mushroom lamps have maintained their popularity overseas due to their cute, simple, and practical design. They have become highly sought-after lighting options for home decoration. The trend of mushroom lamps aligns with the resurgence of retro style and the “IKEA effect.” Inspired by the retro style of the 1960s, mushroom lamps have become more popular with the revival of retro aesthetics. Additionally, IKEA’s introduction of mushroom lamp products has further popularized them and gained widespread recognition.
Social media platforms have played a significant role in promoting the mushroom lamp trend. Platforms like Instagram have seen users sharing photos and videos of mushroom lamps, creating a movement celebrating the romantic pastoral lifestyle and attracting more followers and buyers. TikTok has also contributed to the campaign, with users posting videos showcasing their mushroom lamps or sharing DIY processes. Such videos receive substantial views and likes, inspiring other users to experiment with mushroom lamps.
According to a report by the trend agency “Exploring Topics,” searches for “mushroom lamp” have increased by 545% in the past five years. The United States, United Kingdom, Australia, Canada, the Netherlands, and Sweden are the top countries searching for mushroom lamps. The search data also reveals the rising popularity of handmade products, with “mushroom lamp” ranking second and “mushroom decoration” ranking tenth in Amazon searches.
Mushroom lamps offer several advantages over traditional lamps, including adjustable brightness and color, creating ambiance, and providing visual interest for videos. Their round shape and soft light contribute to a warm and cozy atmosphere, while their energy efficiency aligns with modern consumers’ environmental concerns. As a result, mushroom lamps have become the preferred choice for creating comfortable and straightforward living spaces on social media platforms.
The popularity of mushroom-themed products extends beyond lamps, with mushroom-themed wardrobes and other items becoming fashionable. Searches for “mushroom decoration” on Amazon have increased by 230% in the past five years. Mushroom pillows, pillowcases, wall art, and tapestries have also seen significant growth, with a search volume increase of up to 902% on Etsy.
The appeal of mushroom-themed products lies in their cute and warm aesthetics, appealing to people’s desire for a quality life. The trend also reflects a growing concern for the natural environment and ecological protection among overseas users.
Overall, mushroom-themed products consistently gain popularity on social media platforms. Their unique, practical, and warm features capture consumers’ attention year after year. Short videos and live broadcasts on platforms like TikTok can effectively showcase the products’ features and usage, attracting users’ attention and driving sales.
The Boss member TikTok official meeting is scheduled for June 30th in Fuzhou. This event presents an opportunity to learn about TikTok’s new opportunities and favorable policies and engage with official celebrities. Users can scan the QR code for more information and attend the event.
Read Also: 9 Ways to Create Engaging TikTok Content for Your Business
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