The report says the market for single-use vape in Europe is estimated at $6.34 billion in 2022


Future Market Insights recently conducted an unbiased analysis of the global single-use e-cigarette market, providing historical data for 2017-2021 and projected statistics for 2022-2032.

The global market for single-use e-cigarettes is expected to be $6.34 billion in 2022, according to the report. Due to growing demand for non-tobacco products due to increased health concerns, the overall demand for single-use e-cigarettes is expected to grow at a compound annual growth rate of 11.2 percent from 2022 to 2032, totaling approximately $18.32 billion by 2032.

Assuming that disposable e-cigarettes are a safe alternative to rechargeable e-cigarettes, this in turn is expected to drive market growth over the forecast period. In addition, the growing acceptance of different vaping devices among young adults and teens will drive the growth of the disposable e-cigarette market.

Major players in the market are starting to offer them online through various e-commerce sites such as Amazon.

According to an article published by the Truth Initiative, online retail sales of e-cigarettes, including single-use products, were 28% in June 2021. In addition, the availability of disposable e-cigarettes approved by different health agencies such as the National Medical Products Administration (NMPA) as a better alternative to smoking will tie in well with the growth trend.

The growing appeal of single-use e-cigarettes among consumers, especially millennials, is expected to accelerate the market in the coming years. Major players are introducing new and innovative products to meet the growing consumer demand for these products.

For example, in January 2021, British vape brand Dinner Lady launched a disposable vape pen available in eight flavors, including lemon tower, banana ice, citrus ice and strawberry ice. The initiative is designed to support consumers in terms of health and give them a more sustainable choice from combustible cigarettes.

North America dominates the single-use e-cigarette market, with the highest revenue share in 2021 at 49.8%. The growing popularity of flavored disposable e-cigarettes offered by brands such as PUFF Bar, Vuse and suorin is one of the major factors expected to boost the industry in the region.

Essentials of market research

In 2022, the global single-use e-cigarette market was valued at $6.34 billion;

Demand for single-use e-cigarettes grew at a compound annual growth rate of 5.6% from 2017 to 2021;

By taste, the non-tobacco category is expected to constitute the majority of the single-use e-cigarette market during the forecast period;

Offline segments dominate the disposable e-cigarette market through distribution channels;

Sales of single-use e-cigarettes are expected to boom at a compound annual growth rate of 11.2% from 2022 to 2032;

“The demand for non-tobacco products is expected to boost the growth of the disposable e-cigarette market in the near future, and it has been observed that the elderly prefer this product because it does not have any negative health effects.” “An FMI analyst commented.

Competitive pattern

Players in the global single-use e-cigarette market are focused on expanding their global reach through various strategies, such as; Partnership, collaboration and partnership. Participants have also invested heavily in research and development to increase innovation in their products, which will help them strengthen their position in the global market. Some of the latest developments by key players are:

In May 2022, Flawless, one of Europe’s largest distributors of e-cigarettes, signed an exclusive deal with ELF BAR, China’s leading manufacturer of single-use e-cigarettes, to build the Gee600 single-use devices for the UK e-cigarette and fast-moving consumer goods industries.

In April 2022, Vaptex launched a new e-cigarette device, the GORIN MAX 4,500 adjustable airflow disposable projectile, which extends some of the features between TAKIN and GORIN to provide a better combination for all e-cigarettes.

In August 2019, VPR Brands, the market leader and pioneer of nicotine, marijuana, and cannabidiol (CBD) e-cigarettes and e-cigarette foggers, announced the relaunch of its most popular e-cigarette brand, KRAVE.


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