According to Vaporvoice’s news on Dec. 4, e-cigarette maker Smoore announced that it will no longer work with brands that use flavor names, packaging or product designs that appeal to young people. At present, the British government is conducting a consultation on the issue of e-cigarettes, focusing on solving the problem of youth use of e-cigarettes.
In a press release, the company said it wants to stop using kid-friendly scented names like marshmallows, fruit bears, watermelon bubble gum and blueberry popsicles. Similarly, the company wants to stop the production and sale of “invisible products” designed to look like school supplies, toys, drinks or cartoon characters.
Simmer has developed a list of flavors it believes are suitable for young people, and has also created a taste detection group to monitor new flavors on the market that might be considered appealing to young people.
“The e-cigarette industry represents the best opportunity the world has ever had to eradicate cigarettes, and we cannot afford to let this opportunity go to waste,” said RexZhang, Director of strategy at Seymour. “E-cigarettes were invented for this purpose and we need to make sure it is focused on the adult smoking market.”
Every company under the Symol family is required to conduct a thorough review to ensure that its products or customers of the OEM and ODM business are not seen as producing products that appeal to young people.
The list of flavors so far includes:
The company finds that the brand owner’s products are deemed by Simol to be child-oriented, and Simol will work with the company to take immediate corrective action, however, if no action is taken, Simol may ultimately terminate all cooperation with the brand.
The statement also proposed the creation of a “no-fly list” for use by global retail and distribution companies, listing manufacturers that make child-friendly products to prevent their products from being sold; Calls for more standardization of product sizes and shapes. The company believes that standardisation will facilitate rapid “disassembly” at waste disposal sites, helping to increase the recycling rate of products; Call for each batch of disposable e-cigarettes and cartridge e-cigarettes to be randomly sampled to check whether the products comply with regulations, and if any non-compliant products are found, the whole batch should be rejected.