Today, I want to share some popular products that have gained traction on TikTok. For more information about these hot TikTok products, follow my homepage for updates. I welcome any communication or discussions on this topic.
One of TikTok’s popular items, known as the “portable pickup,” has captured the attention of millions of users, especially dog lovers. This product has become a blessing for those who own dogs and has gained significant popularity.
The dog breeding market in Europe and the United States is thriving, and the interest and enthusiasm for raising dogs continue to grow. Statistics indicate that many households in the United States and Europe keep dogs as beloved companions. There is a high demand for various breeds of dogs, ranging from small to large, purebred to mixed breeds. All species are highly sought after.
According to the American Pet Industry Association (APPA), the pet industry in the United States generates over $100 billion in annual sales. This includes pet food, toys, health products, clothing, medical services, and more. Managing their urine and feces has become crucial when dog owners take their pets for a walk. Allow me to introduce the portable pet poop scoop. It features a one-button firm grip, leaves no residue, can be conveniently stored in your pocket or attached to a dog harness when not in use, and includes a built-in poop bag dispenser. Cleaning is made easy with a hose and suitable for surfaces such as turf, grass, sand, gravel, and concrete.
TikTok has played a significant role in promoting this product. By exploring popular videos and utilizing the “good things” videos on the official data website, we can discover different products that gain attention on TikTok. We observed that a video posted by the TikTok blogger @petonline5 on April 23 received 2,130 views, 150,000 likes, more than 35.9k shares, and an exposure rate of 367,178.1%.
The blogger demonstrates how to use this portable pet excrement shovel in the video. They pull out the plastic bag from the grabber, pick up the feces on the ground using the gripper, and highlight the convenience of not dirtying their hands during the process. It has become an essential tool for dog owners when they go out.
The United States is known to have one of the largest dog populations globally, with an estimated count of over 76 million dogs. TikTok has numerous videos related to handling dog feces while walking. Unlike pet cats, most dogs require outdoor exercise and need to relieve themselves outside.
To prevent environmental pollution, many individuals pick up their pets’ waste and dispose of it properly. This practice has led to a growing demand for products in this area. When the video featuring the portable pet excrement shovel was released, it received significant attention from netizens. Many people left comments asking about the product’s name, while others praised it as an excellent solution.
Further investigation revealed that @petonline5 is part of a matrix of short video accounts divided into three tabs. The prior version, @petonline, boasts 150,000 followers. It released a video featuring the same product in March, which garnered over 10 million views.
The video posted by the blogger @petonline on TikTok on March 13 received 1,870 views, 67,000 likes, more than 17k shares, and an exposure rate of 12,318.8%. The content of this video aligns with that of @petonline5. By releasing similar products through different accounts, more users are attracted, leading to increased orders. Commenters expressed relief, stating that there is finally a solution to the problem of walking their dogs.
Moreover, some users have expressed a need for a larger gripper. Cross-border sellers can capitalize on this new demand by upgrading their products, making it a favorable choice.
To understand the search popularity and market trends of product keywords within a specific period, Google Trends can provide valuable insights. As seen from the search trend below, the global search interest for “pet pooper scooper” or “feces grabber” has fluctuated but has risen recently. The demand for this product has always been present, though not strictly seasonal or periodic, as it encompasses various factors.
The same excrement grabber featured in the video is priced at $24.99 on an independent website. In 1688, a search for a portable excrement shovel revealed the model priced at 29.9 yuan.
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In summary, Europe and the United States exhibit significant demand for various dog breeds. Whether small or large, purebred or mixed breed, all types of dogs are highly valued. The prevalence of pet dogs is relatively high in Europe and the United States, with many families keeping them as beloved companions.
Sellers can learn from the product shared today, study its promotion on TikTok products, seize the current opportunity, highlight the pain points of target consumers, and emphasize the product’s unique selling points. By doing so, they can attract users and achieve successful conversions.